Facebook & Instagram Ads Singapore — Stop Boosting Posts. Start Generating Leads.
Boosting posts is not advertising. We build structured Meta ad campaigns with proper audience targeting, conversion tracking, and creative testing — so your budget works harder and you know exactly what it returns.
✓ What You Get
- ✅Full Meta campaign setup (Facebook + Instagram)
- ✅Audience research + custom audience creation
- ✅Retargeting pixel install and configuration
- ✅Ad creative design + copywriting
- ✅A/B testing across audiences and creatives
- ✅Monthly performance reports
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Trusted by Singapore Businesses
Join 100+ businesses that have grown with us
The Problem
You Already Know Something Is Wrong. Let Me Guess Which One.
01
You boosted a post for $50 and got 200 likes. Zero enquiries. Zero sales.
Boosting posts is Facebook's way of taking your money without giving you results. It reaches people who might like your content — not people who want to buy what you sell. Real Meta advertising uses campaign objectives, structured ad sets, and conversion-optimised placements. Without this, you are paying for vanity metrics.
02
Your ads are reaching thousands of Singaporeans — none of them are your customers.
Broad targeting wastes budget on the wrong people. A Singapore furniture store targeting 'all Singapore adults aged 25–55' is competing against every other advertiser for the same audience. Precise audience segmentation — by behaviour, interest stacks, lookalike audiences, and custom lists — makes your budget go further and your leads more qualified.
03
You have no idea which ad, audience, or creative is driving results.
Without the Meta Pixel properly configured and conversion events set up, every campaign is a black box. You can see clicks and impressions but not which ad drove a form submission, WhatsApp message, or purchase. We install tracking correctly from the start so you always know your real cost-per-lead.
A Letter From Our Founder
From the desk of Jason, founder of Best Web Design Singapore.
Re: why most web design agencies in Singapore deliver beautiful failures, and what we do instead.
If you are reading this, you already sense something is wrong. Maybe you paid a Singapore agency $5,000 and got a website that looks great but never rings the phone. Maybe a competitor who launched after you is already sitting above you on Google for every keyword that matters. Maybe you tried fixing it yourself and watched the months go by without movement.
I started Best Web Design Singapore in 2011 because I watched too many business owners waste money on websites that were designed to impress at the pitch meeting, and then collect dust online. A beautiful website with zero traffic is not an asset. It is a liability with a hosting bill.
We build websites differently. Every site we deliver is engineered from the ground up to rank on Google, load fast enough to pass Core Web Vitals, and convert the visitors it earns into customers you can invoice. Not one or the other. Both.
Since 2011 we have served 100+ Singapore businesses, achieved #1 rankings in competitive categories, and built websites that work around the clock while business owners sleep. I still personally review every strategy before it ships. If you want a partner who treats your budget like it came out of their own bank account, book a free Strategic Growth Audit below. You will walk away with a written roadmap whether you hire us or not.
Jason
Chief Rocket Officer, Best Web Design Singapore
In business since 2011
100+
Clients Served
Across Singapore
5.0★
Google Rating
Verified reviews
#1
Rankings Achieved
Competitive categories
2011
Founded
15 years in business
Why Choose Us
What sets Best Web Design Singapore apart from every other agency.
Precision Audience Targeting
We build layered audiences using interests, behaviours, demographics, custom audiences from your customer list, and lookalike audiences modelled on your best customers — so your ads reach people most likely to buy.
Retargeting Campaigns
Most visitors do not convert on the first visit. We set up retargeting campaigns that follow warm prospects — website visitors, video viewers, and engaged users — across Facebook and Instagram until they are ready to enquire.
Ad Creative That Stops the Scroll
We write ad copy and design visuals (static and video) tailored to Singapore audiences. We test multiple creatives simultaneously and shift budget to what performs — no guessing which creative works.
Full Conversion Tracking
We install and configure the Meta Pixel, Conversions API, and custom conversion events so you know exactly which ads are driving form fills, WhatsApp clicks, calls, and purchases.
Structured A/B Testing
We test audiences, creatives, ad formats, and landing pages systematically — not randomly. Each test has a clear hypothesis and a minimum sample size before we declare a winner and scale.
Monthly Reporting + Strategy Reviews
You receive a monthly report showing spend, reach, CPM, CPC, conversions, and cost-per-lead. We review performance and adjust strategy based on what the data shows — not gut feel.
Client Reviews
What Our Clients Say
Real Singapore business owners. Real results. Every review is verified on Google and reflects an actual engagement, not a testimonial we wrote ourselves.
“I'm blown away by the exceptional website design and SEO services provided by Best Web Design Singapore. Their team truly understands how to create stunning websites that not only look...”
John Wee
Google · a year ago
“I've had the pleasure of working with Best Web Design Singapore for my Singapore-based business, and I couldn't be more impressed. Their SEO expertise is second to none. From the...”
Naise Cool
Google · a year ago
“I have engaged Jason for my web design. He is very professional and his charges are reasonable. The web design and structure is incredible. I would definitely recommend to all...”
Ryan Cao
Google · 11 months ago
“Remember that sinking feeling when you realize your website is buried somewhere on page 12 of Google? Yeah, I was there. That's when I stumbled upon Best Web Design, claiming...”
RoastedJH 619
Google · 2 years ago
Our Process
How we work, transparent, collaborative, and focused on results.
Meta Ads Audit & Strategy
We audit your existing account (or start fresh), define campaign objectives, audience strategy, budget allocation, creative direction, and conversion tracking requirements.
Pixel Setup + Campaign Build
We install the Meta Pixel and Conversions API, create custom audiences, build ad sets, write copy, design creatives, and configure conversion events before any spend begins.
Launch + First-30-Day Optimisation
Campaigns go live. We monitor performance daily in the first two weeks, cutting underperforming ad sets, scaling what works, and tightening audience targeting based on early data.
Ongoing Management + Monthly Review
Weekly optimisation cycles — creative refreshes, audience expansion, budget reallocation, retargeting updates — plus a monthly review call with performance report.
Our Promise
Our Performance Guarantee
If we do not hit the ranking and traffic KPIs we agreed to in writing within 90 days, we keep working at no additional cost until we do. No arguments. No invoices. In 15 years of building Singapore websites, we have never had to invoke this clause, which is exactly why we are comfortable offering it.
3 Months
First Rankings
Page 1 rankings start appearing for target keywords. Lead flow begins building from organic search.
6 Months
Consistent Leads
Multiple page 1 positions locked in. Qualified leads arriving consistently from Google every week.
12 Months
Market Dominance
Dominant positions across your keyword category. Your competitors are optimising to catch up to you.
Frequently Asked Questions
Everything you need to know before getting started.
How much should I budget for Facebook Ads in Singapore?
For most Singapore SMEs, a starting budget of $1,000–$2,000/month in ad spend is enough to gather meaningful data. Competitive industries like property, finance, or education may require higher budgets. Our management fee is separate from ad spend.
Facebook Ads vs Google Ads — which is better for my business?
They serve different roles. Google Ads captures people actively searching for your product. Facebook Ads creates demand by reaching people who fit your ideal customer profile before they search. Many Singapore businesses benefit from running both — Google for intent-driven leads, Meta for brand awareness and retargeting.
How long does it take to see results from Facebook Ads?
Meta's algorithm needs 50 conversion events per ad set per week to exit the learning phase. This typically takes 2–4 weeks depending on budget and audience size. Full optimisation usually takes 60–90 days as we gather data and refine targeting.
Do you manage Instagram ads as well?
Yes. Facebook and Instagram ads are managed through the same Meta Ads platform. We run campaigns across both placements and allocate budget to whichever performs better for your specific audience and creative.
Can you create the ad creative (images and videos)?
Yes. We design static image ads and can produce short video ads. For businesses with existing video content or product photography, we can repurpose and optimise it for Meta placements.
Do you manage retargeting campaigns?
Yes. Retargeting is one of the highest-ROI activities in Meta advertising. We set up retargeting audiences based on website visitors, video viewers, Instagram engagers, and customer lists — and build dedicated campaigns for each warm audience segment.
Is there a minimum contract period?
We recommend a minimum of 3 months to allow the Meta algorithm to optimise and gather enough conversion data. Month-to-month agreements are available after the initial period.
How do you track leads from Facebook Ads?
We install the Meta Pixel and Conversions API on your website and configure conversion events for form submissions, WhatsApp clicks, phone calls, and purchases. You always know which campaign and ad drove each lead.
What industries do you run Facebook Ads for in Singapore?
We manage Meta ads for F&B, retail, e-commerce, education, healthcare, real estate, professional services, and home services. All campaigns are tailored to Singapore audience behaviour and local buying patterns.
Should I run Facebook Ads and SEO at the same time?
Yes — they complement each other well. Facebook Ads generate immediate traffic and leads while SEO builds long-term organic authority. Retargeting campaigns on Meta can also capture visitors who found you through organic search but did not convert on the first visit.
Related Services
Other services that work well alongside this one.
Further Reading
Meta Ads Manager — Official Guide
Official Meta documentation on campaign setup, audience targeting, and ad formats.
Meta Pixel Setup Guide
How to install and configure the Meta Pixel for conversion tracking on your website.
Singapore Digital Ad Spend Statistics — Statista
Current benchmarks for digital advertising spend and market share in Singapore.
Ready to Stop Guessing and Start Ranking?
Book your Free Strategic Growth Audit. On the call, we audit your current site live, identify your three biggest ranking blockers, and give you a written growth roadmap — whether you hire us or not.
No pitch deck. No pressure. No obligation.