Most Shopify stores look decent and rank nowhere. We design custom Shopify stores that are SEO-optimised from day one — so Singapore shoppers find you on Google, trust what they see, and complete their purchase without friction.
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The Problem
01
Free and cheap Shopify themes are used by thousands of stores simultaneously. Your brand looks identical to your competitors. Worse, generic themes are not optimised for your specific product categories, customer journey, or Singapore payment preferences. A template store is not a competitive store.
02
Shopify's default settings generate duplicate content, thin product pages, and poor URL structures that Google struggles to rank. Without proper SEO configuration — canonical tags, structured product schema, optimised title tags, collection page keyword targeting — your store is invisible to the 40%+ of Singapore shoppers who start their purchase journey on Google.
03
Over 70% of Singapore e-commerce traffic is mobile. If your checkout has too many steps, does not support preferred local payment methods (PayNow, GrabPay), or loads slowly on a 4G connection, you are losing sales at the final stage. Cart abandonment is expensive — and most of it is preventable with the right checkout design.
A Letter From Our Founder
Re: why most web design agencies in Singapore deliver beautiful failures, and what we do instead.
If you are reading this, you already sense something is wrong. Maybe you paid a Singapore agency $5,000 and got a website that looks great but never rings the phone. Maybe a competitor who launched after you is already sitting above you on Google for every keyword that matters. Maybe you tried fixing it yourself and watched the months go by without movement.
I started Best Web Design Singapore in 2011 because I watched too many business owners waste money on websites that were designed to impress at the pitch meeting, and then collect dust online. A beautiful website with zero traffic is not an asset. It is a liability with a hosting bill.
We build websites differently. Every site we deliver is engineered from the ground up to rank on Google, load fast enough to pass Core Web Vitals, and convert the visitors it earns into customers you can invoice. Not one or the other. Both.
Since 2011 we have served 100+ Singapore businesses, achieved #1 rankings in competitive categories, and built websites that work around the clock while business owners sleep. I still personally review every strategy before it ships. If you want a partner who treats your budget like it came out of their own bank account, book a free Strategic Growth Audit below. You will walk away with a written roadmap whether you hire us or not.
Jason Kam
Chief Rocket Officer, Best Web Design Singapore
In business since 2011
100+
Clients Served
Across Singapore
5.0★
Google Rating
Verified reviews
#1
Rankings Achieved
Competitive categories
2011
Founded
15 years in business
What sets Best Web Design Singapore apart from every other agency.
We design Shopify stores from scratch — not from a template library. Your store reflects your brand identity, product positioning, and customer journey. No two stores we build look the same.
We configure Shopify SEO from the ground up: canonical tags to eliminate duplicate content, structured product schema for rich search results, collection page keyword targeting, and optimised title and meta descriptions for every page.
We design checkout flows that work on mobile — minimising steps, optimising form inputs for touchscreen, integrating PayNow and local payment options, and testing on actual Singapore network conditions.
Slow stores lose customers. We optimise images, configure lazy loading, minimise app conflicts, and ensure your store passes Core Web Vitals thresholds — which directly affects Google rankings.
Product page layout, trust signals (reviews, security badges, return policy), urgency elements, upsells, and abandoned cart recovery — every design decision is made to increase your conversion rate.
We integrate the apps your store needs — email marketing, reviews, loyalty programmes, shipping, analytics — and train you to manage your own store confidently after launch.
Client Reviews
Real Singapore business owners. Real results. Every review is verified on Google and reflects an actual engagement, not a testimonial we wrote ourselves.
“I'm blown away by the exceptional website design and SEO services provided by Best Web Design Singapore. Their team truly understands how to create stunning websites that not only look...”
John Wee
Google · a year ago
“I've had the pleasure of working with Best Web Design Singapore for my Singapore-based business, and I couldn't be more impressed. Their SEO expertise is second to none. From the...”
Naise Cool
Google · a year ago
“I have engaged Jason for my web design. He is very professional and his charges are reasonable. The web design and structure is incredible. I would definitely recommend to all...”
Ryan Cao
Google · a year ago
“Remember that sinking feeling when you realize your website is buried somewhere on page 12 of Google? Yeah, I was there. That's when I stumbled upon Best Web Design, claiming...”
RoastedJH 619
Google · 2 years ago
How we work, transparent, collaborative, and focused on results.
We review your products, brand, competitors, and target customers. We define the store architecture, navigation structure, key page types, and SEO keyword targets before any design work begins.
We create wireframes and full design mockups for your approval. We also write or brief product descriptions, collection page copy, and homepage content with SEO keyword integration.
We build the Shopify store on a development store, integrate required apps, configure payment gateways, set up shipping zones, and conduct full QA across devices before launch.
We manage the go-live process, submit sitemaps to Google, configure analytics, and train you on managing products, orders, and content. Post-launch support included for 30 days.
Case Studies
Real clients, measurable growth
How we helped ECEmbroid grow 50x in customers with e-commerce website design & SEO in Singapore, turning a local shop into a thriving online store.
How we helped Elite Lux Limousine pivot from a new market entrant to a high-performing lead generation machine — from $0 to $100,000+ in annual recurring revenue in 12 months.
Our Promise
Your Shopify store will be optimised for both conversion and SEO — product pages structured to rank, checkout optimised to convert, and performance fast enough to keep mobile shoppers engaged.
3 Months
First Rankings
Page 1 rankings start appearing for target keywords. Lead flow begins building from organic search.
6 Months
Consistent Leads
Multiple page 1 positions locked in. Qualified leads arriving consistently from Google every week.
12 Months
Market Dominance
Dominant positions across your keyword category. Your competitors are optimising to catch up to you.
What to expect
Your Shopify store will be optimised for both conversion and SEO — product pages structured to rank, checkout optimised to convert, and performance fast enough to keep mobile shoppers engaged.
Month 1
Store Built + Live
Shopify store built: custom theme or optimised Liquid template, product pages structured for SEO, collections hierarchy planned, checkout and apps configured.
Month 2
SEO + Conversion Optimised
All product and collection pages optimised for target keywords. Schema markup (Product, Offer, BreadcrumbList) implemented. Core Web Vitals hitting targets.
Month 6
Organic Sales Growing
Product keywords ranking in Google Shopping and organic search. Organic revenue contributing measurably to total store revenue.
We report on every one of these milestones.
Monthly ranking reports show exactly which keywords moved, which pages are generating enquiries, and what we are doing next. No vanity metrics — only numbers that matter to your business.
Your options
Three realistic options for any Singapore business that wants more leads from Google.
| What you need | Best Web DesignSGD 1,500–10,000/mo | Cheap agencySGD 300–500/mo | No SEOSGD 0/mo |
|---|---|---|---|
| Keyword research & strategy | ✅ Full | ⚠️ Basic | ❌ |
| On-page content optimisation | ✅ Comprehensive | ⚠️ Partial | ❌ |
| Google Business Profile | ✅ Full setup | ⚠️ Basic only | ❌ |
| Quality link building | ✅ White-hat | ❌ Automated (risky) | ❌ |
| Content creation | ✅ Included | ❌ Not included | ❌ |
| Monthly reporting | ✅ Transparent | ⚠️ Generic template | ❌ |
| No lock-in contract | ✅ | ❌ Often 12-month | ✅ |
| Google penalty risk | ✅ Zero | ❌ High | ✅ |
| Time to results | 3–6 months | Unpredictable / limited | No rankings |
| Long-term ROI | ✅ Compounds | ❌ Limited | ❌ Zero |
| Product + collection page SEO (not just homepage) | ✅ Full catalogue | ❌ Homepage only | ❌ |
| Google Shopping optimisation (feed + schema) | ✅ Shopping + organic | ❌ Organic only | ❌ |
Cheap SEO isn't cheaper. It's a down payment on a Google penalty.
We spend 2–3 months on every new campaign undoing damage from previous cheap SEO agencies. White-hat only.
Everything you need to know before getting started.
Shopify is the world's most popular e-commerce platform for good reason. It's reliable, secure, has an excellent app ecosystem, supports PayNow and local payment methods, and scales from small stores to enterprise. For most Singapore businesses starting or growing in e-commerce, Shopify is the right choice.
Custom Shopify store design in Singapore typically starts from $3,500–$5,000 for a small product catalogue. Larger stores with many product categories, custom functionality, or complex integrations start from $6,000+. We provide detailed quotes after reviewing your requirements.
A typical custom Shopify store takes 4–8 weeks from kickoff to launch, depending on product count, custom functionality requirements, and how quickly content is provided. We give you a clear timeline at the start of every project.
Yes. SEO-first is our default approach. We configure canonical tags, structured product schema (for rich snippets), keyword-targeted collection pages, optimised meta titles and descriptions, internal linking, and image alt text for every store we build.
Yes. We migrate stores from WooCommerce, Magento, custom platforms, and other e-commerce systems to Shopify. Migration includes product data, customer data (where permissible), order history, and SEO redirects to preserve rankings.
Yes. We integrate PayNow, GrabPay, Stripe, PayPal, and other Singapore-relevant payment methods. We also configure Shopify Payments if available and ensure the checkout supports the payment preferences of Singapore shoppers.
Yes. Every store we build is mobile-first. We test on multiple device sizes and ensure the checkout flow is optimised for mobile users — who represent the majority of Singapore e-commerce traffic.
Yes. We provide hands-on training so you can manage your own products, collections, orders, and basic content. Training is included in every store build. We also create documentation specific to your store setup.
Other services that work well alongside this one.
Shopify SEO Guide — Official Documentation
Official Shopify documentation on SEO best practices for online stores.
PayNow — Singapore Fast Payment System
MAS overview of PayNow, Singapore's real-time payment infrastructure supported in Shopify.
Google Merchant Center — Shopify Integration
How to connect your Shopify store to Google Merchant Center for Google Shopping ads.
Book your Free Strategic Growth Audit. On the call, we audit your current site live, identify your three biggest ranking blockers, and give you a written growth roadmap — whether you hire us or not.
No pitch deck. No pressure. No obligation.